My design process consists of 2 key players – the hand-drawn element and the computer-generated element.

I have always had a soft spot for the hand-drawn and hand-made. I believe its raw, un-jaded quality gives it a presence unlike anything that is computer-generated.  As such, I begin every project, (be it for a client or self-directed), by first ‘sketching’ my thoughts and ideas on paper. This paper fast becomes a canvas for exploring and developing concepts which are then brought to life with the help of the computer.

What results is an outcome that is unique because it combines traditional design processes with modern technology whist retaining the characteristics of both. }


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